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Mary Ruth's
Mary Ruth's has 44 on-market SKUs in the DSLD, first entered 2021-04-22. 45.5% of its products declare at least one proprietary blend, and 46.3% of all its all-time SKUs are now off-market.
44
on-market SKUs
45.5%
with a blend
36.4%
gummies
46.3%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.0333
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 7.3
- First entry: 2021-04-22 · Latest entry: 2025-06-25
- Mineral/vitamin rows by quality tier: tier 1: 82.2%, tier 2: 7.9%, unrated: 9.8%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | Mary Ruth's | Median brand |
|---|---|---|
| Products with a proprietary blend | 45.5% | 26.7% |
| Products in an exact Formula Twins cluster | 2.3% | 10% |
| Products declaring a dose above an adult UL | 0% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 0% | 0% |
| Gummies | 36.4% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 7.3 | 4.5 |
| All-time SKUs now off-market | 46.3% | 15.4% |
What it sells
- Liquid: 28 (63.6%)
- Gummy or Jelly: 16 (36.4%)
Compounds declared most often
- Vitamin D: 20 products
- Vitamin B12 (Cobalamin): 18 products
- Vitamin E: 17 products
- Vitamin C: 15 products
- Biotin (Vitamin B7): 15 products
- Zinc: 15 products