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Viva Naturals
Viva Naturals has 37 on-market SKUs in the DSLD, first entered 2019-09-24. 13.5% of its products declare at least one proprietary blend, and 15.9% of all its all-time SKUs are now off-market.
37
on-market SKUs
13.5%
with a blend
16.2%
gummies
15.9%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.5
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 4.4
- First entry: 2019-09-24 · Latest entry: 2024-06-20
- Mineral/vitamin rows by quality tier: tier 1: 75%, tier 2: 8.3%, tier 3: 8.3%, unrated: 8.3%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | Viva Naturals | Median brand |
|---|---|---|
| Products with a proprietary blend | 13.5% | 26.7% |
| Products in an exact Formula Twins cluster | 37.8% | 10% |
| Products declaring a dose above an adult UL | 0% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 0% | 0% |
| Gummies | 16.2% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 4.4 | 4.5 |
| All-time SKUs now off-market | 15.9% | 15.4% |
What it sells
- Softgel Capsule: 12 (32.4%)
- Capsule: 10 (27.0%)
- Gummy or Jelly: 6 (16.2%)
- Powder: 4 (10.8%)
Compounds declared most often
- Vitamin C: 7 products
- Vitamin D: 5 products
- Zinc: 4 products
- Biotin (Vitamin B7): 4 products
- Coenzyme Q10: 3 products
- Omega-3 Fatty Acids (EPA + DHA): 3 products