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Sundown Kids
Sundown Kids has 17 on-market SKUs in the DSLD, first entered 2019-12-22. 5.9% of its products declare at least one proprietary blend, and 34.6% of all its all-time SKUs are now off-market.
17
on-market SKUs
5.9%
with a blend
88.2%
gummies
34.6%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.045
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 4.8
- First entry: 2019-12-22 · Latest entry: 2021-09-24
- Mineral/vitamin rows by quality tier: tier 1: 65.2%, tier 2: 27.8%, unrated: 7%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | Sundown Kids | Median brand |
|---|---|---|
| Products with a proprietary blend | 5.9% | 26.7% |
| Products in an exact Formula Twins cluster | 0% | 10% |
| Products declaring a dose above an adult UL | 0% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 0% | 0% |
| Gummies | 88.2% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 4.8 | 4.5 |
| All-time SKUs now off-market | 34.6% | 15.4% |
What it sells
- Gummy or Jelly: 15 (88.2%)
- Liquid: 2 (11.8%)
Compounds declared most often
- Vitamin C: 15 products
- Vitamin D: 15 products
- Vitamin A: 13 products
- Vitamin E: 13 products
- Vitamin B6 (Pyridoxine): 13 products
- Folate (Vitamin B9): 13 products