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Culturelle Kids
Culturelle Kids has 19 on-market SKUs in the DSLD, first entered 2017-05-24. 15.8% of its products declare at least one proprietary blend, and 52.5% of all its all-time SKUs are now off-market.
19
on-market SKUs
15.8%
with a blend
26.3%
gummies
52.5%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.18
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 6.3
- First entry: 2017-05-24 · Latest entry: 2022-09-22
- Mineral/vitamin rows by quality tier: tier 1: 69%, tier 2: 13.8%, tier 3: 10.3%, unrated: 6.9%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | Culturelle Kids | Median brand |
|---|---|---|
| Products with a proprietary blend | 15.8% | 26.7% |
| Products in an exact Formula Twins cluster | 21.1% | 10% |
| Products declaring a dose above an adult UL | 0% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 0% | 0% |
| Gummies | 26.3% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 6.3 | 4.5 |
| All-time SKUs now off-market | 52.5% | 15.4% |
What it sells
- Powder: 7 (36.8%)
- Tablet or Pill: 7 (36.8%)
- Gummy or Jelly: 5 (26.3%)